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Destination branding

9780750659697

ISBN:
9780750659697
Oxford : Butterworth-Heinemann, 2004
314 s.
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Destination branding : creating the unique destination proposition
CoAuthorMorgan, Nigel
ISBN0750659696
ISBN139780750659697
Number of pages314
Edition2
Published2004
PublisherButterworth-Heinemann
CityOxford
DDC338.47910688
SABQm